Why do you get stretch marks?
Somewhere between the second and third trimester, many pregnant women begin to notice fine lines on their belly, breasts, hips, or thighs. They can seem to appear overnight, and it...
New · Made in Denmark
Natural comfort in merino wool and silk
Soft, reusable nursing pads that help keep you warm and dry during the cold months.
129 kr2 pcs.
See the nursing pads
Natural fit – In step with you
Recommended by midwives
Designed for all mothers
Environmentally friendly materials
Our bestsellers
TO THE NEW MOM
Everything for the first few weeks, gathered in one package
The postpartum package supports comfort, hygiene, and healing in the time after birth. A thoughtful baby shower gift – or a personal must-have for yourself.
Postpartum package
499,95 kr
See the whole package →AWARD-WINNING INNOVATION
Gel-Support® that supports you.
Our patented gel wire softly distributes support under the bust — without hard wires, without pressure. Developed in collaboration with midwives for the changing shapes of pregnancy and nursing.
- Soft gel support without underwire pressure
- Easy one-hand nursing access
- Seamless comfort for delicate skin
2 millionMOTHERS SINCE 1996
We create comfort with empathy, so you can focus on what matters: your baby, your body, and your well-being.
Read moreBlog posts
What is intimate soap?
You stand in front of the bathroom mirror with an ordinary soap in your hand and wonder if it really is the right one for the intimate area. The question...
What should you avoid when you're pregnant?
As soon as those two lines appear on the test, the questions start. Can you drink a cup of coffee, lift the moving box, or use the warm spray deodorant...
When should you buy a nursing bra?
Your belly grows, and at some point you'll notice that your regular bra is starting to feel tight across your back or dig in when you sit down. At the...